Craig Bennett, Chief Executive of The Wildlife Trusts, said: “We’ve set ourselves an ambitious goal – to raise £30 million and kickstart the process of securing at least 30% of land and sea in nature’s recovery by 2030. We will buy land to expand and join-up our nature reserves; we’ll work with others to show how to bring wildlife back to their land, and we’re calling for nature’s recovery through a new package of policy measures including big new ideas like Wildbelt.
“The next ten years must be a time of renewal, of rewilding our lives, of green recovery. We all need nature more than ever and when we succeed in reaching 30 by 30 we’ll have wilder landscapes that store carbon and provide on-your-doorstep nature for people too. Everyone can support and help us to succeed.”
The next ten years must be a time of renewal, of rewilding our lives, of green recovery.Craig Bennett, Chief Executive of The Wildlife Trusts
Funds raised by The Wildlife Trusts’ new 30 by 30 appeal will go towards nature recovery projects that will put new land aside for nature as well as repair and link-up existing, fragmented, wild areas to enable wildlife to move around. The aim is to bring nature everywhere Including to the places where people live.
The 30 by 30 projects range from land acquisition to peatland repair and species reintroduction.
Liz Bonnin, Science and Natural History Broadcaster and Ambassador for The Wildlife Trusts says: “We know that the UK is one of the most nature depleted countries in the world and we’re facing the dual crises of climate change and biodiversity loss. Put plainly, our wildlife is disappearing and at an alarming rate. Some of our most-loved species are threatened. We’re talking about hedgehogs, barn owls and red squirrels – not the exotic wildlife we think of when we talk about extinction. But there is hope. The Wildlife Trusts have an audacious plan to raise £30 million to heal at least 30% of our land and sea for nature so it can recover by 2030. We can all help them make it happen.”
Alison Steadman, Actor and Ambassador for The Wildlife Trusts says: “Over the last few years, I have been in awe of young people’s concern for the planet, the school strikes and their passion for the natural world. The older generation, too, have been marching for change because they remember a time when things were different.
“I am supporting The Wildlife Trusts’ inspiring 30 by 30 appeal because we all need nature in our lives once more. This ambitious campaign will unite people in working for a common goal that benefits us all – one of nature’s recovery. We can all do something to help wildlife thrive again – we must do this for nature, for ourselves and for future generations.”
Richard Walker, MD of Iceland and Ambassador for The Wildlife Trusts says: “During lockdown people across the country reconnected with the natural world around them, appreciating the positive impact nature had on their health and wellbeing. Now, as we start to recover, we need to put nature at the heart of our plans. For too long we’ve taken it for granted. The Wildlife Trusts are calling on every one of us – people, businesses, local authorities and government agencies – to join them in achieving this vision. By working together we can ensure 30% of the UK land and seas are restored and protected for nature’s recovery. As a leader in the business sector, I know that it’s my responsibility to help protect nature in the communities we serve. That’s why I’m supporting and working with The Wildlife Trusts having seen the benefits of their vital work across the country.”
The Wildlife Trusts’ 30 by 30 appeal asks people, individuals, corporates and communities to donate.
